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10 Oct 2026 →
Madrid's Gran Via at sunset, with the Metropolis building, its dome and winged statue, and the city skyline behind.

DMK News / Cities

Madrid

Corporate budgets, media groups and a fast-growing startup scene.

Madrid is where Spanish corporate budgets are decided, which makes it the country's largest market for enterprise technology and for advertising. We cover both: the rounds and launches, and the account moves and appointments that follow them.

Illustration of a black WeRide robotaxi van with Available on Uber on its side, driving past classical apartment buildings with iron balconies.
Featured
robotics

Uber puts Madrid among Europe's first cities for robotaxis in its app

Uber's mobility chief for Europe, the Middle East and Africa says WeRide cars are already testing in the capital and will start with safety drivers in set areas before going driverless.

10 October 20262 min
The corner façade of the Hotel Emperador on Gran Vía in Madrid, with its vertical yellow sign and turrets on the roof, under a cloudy sky.
ai

Mirai brings direct hotel booking inside ChatGPT, starting in Madrid

10 October 20262 min
People chat on artificial grass in front of a black container pavilion with a pink and blue banner reading Madrid Clúster Audiovisual, between white parasols.
media

Madrid's audiovisual cluster shows its AI cases at Iberseries

10 October 20261 min
A robotic arm assembling pizzas behind glass in an automated pizzeria, with a red and white checkerboard floor.
startups

PAZZI opens a fully automated robotic pizzeria in Madrid

27 August 20264 min
View all Madrid news

Voices from DMK Tribe

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Gonzalo Artiach Louit smiling on a sofa among indoor plants, holding a tablet and a stylus.
opinion

Your company records what happened. Almost nothing records why.

24 September 2026
Jazzie Newton smiling with her arms open on a narrow street in Barcelona's Gothic Quarter, next to the words "Trust is the Ultimate Currency".
opinion

How Genuine Trust With Your Audience Leads to More Sales Than Optimized Funnels

21 September 2026
Alessandro Pregnolato smiling in a white shirt against a dark teal studio wall.
opinion

The AI layer is the easy part. Fixing your data mess is something else

19 September 2026
The City of Arts and Sciences in Valencia at dusk, lit up and reflected in the water, with the city skyline behind.
Featured event

Valencia Digital Summit 2026

A global tech event in Valencia, on the Mediterranean coast.

VDS brings together startups, corporates, investors and technology leaders from around the world for two days of talks, networking and business in Valencia.

  • City of Arts and Sciences, Valencia
Discover Valencia Digital Summit
Meet the community
Community partner

Áticco Madrid

More than a coworking space: a place where talent, innovation and opportunities come together in Madrid.

Discover Áticco Madrid
A bright Áticco coworking space with people working at shared desks beside large windows.
Community in Madrid

Conferences in Madrid

All 20 in Madrid

Industry events happening in Madrid, from our European directory. We do not organise these.

  1. E-SHOW Madrid / Madrid Tech Show

    Madrid, Spain

    E-commerce & retail

  2. Freaky Commerce

    Madrid, Spain

    E-commerce & retail

  3. Nerdearla Madrid

    Madrid, Spain

    Tech & development

  4. DEC Ad Hoc (Sprinklr)

    Madrid, Spain

    Marketing & advertising

  5. Base.Camp 2026

    Madrid, Spain

    Marketing & advertising